Bollywood, streaming giants on edge as Amazon gets flak for injuring religions in India


A poster of Tandav, a web series is seen on Amazon Prime, REUTERS/Danish Siddiqui/Illustration A poster of Tandav, a web series is seen on Amazon Prime, REUTERS/Danish Siddiqui/Illustration

Controversy in India over Amazon’s political drama “Tandav” has actually put Bollywood and worldwide video streaming giants on edge, triggering a better examination of scripts for possible offense to spiritual beliefs in an essential development market.

Companies like Amazon’s Prime Video and Netflix are examining prepared programs and scripts, with some even erasing scenes that might be questionable, 5 Bollywood directors and manufacturers, and 2 market sources stated.

This comes as Amazon Prime Video has actually ended up being involved in legal cases and cops problems declaring “Tandav” portrays Hindu gods and goddesses in a negative way and upsets religions. “Tandav”, a Hindi word significance fury, stars leading Bollywood stars.

Public protest over profanity and spiritual representations prevail in culturally delicate India, however the “Tandav” concern grew out of control as cops questioned Amazon India’s head of initial material for Prime Video for hours following main problems.

Fearing arrest, Aparna Purohit put in an anticipatory bail plea, which was decreased by a state court however the Supreme Court on Friday offered her defense from arrest.

“Scripts are being read and re-read now,” stated a manufacturer from Bollywood, India’s Hindi movie market. “Streaming platforms are vetting content for anything that they see as a red flag,” the manufacturer included, decreasing to be called.

Amazon has actually chosen to postpone streaming a brand-new season of a popular Hindi spy thriller, “The Family Man”, which was to launch last month, 4 of the sources informed Reuters.

The program, Amazon states, has to do with an Indian intelligence officer’s efforts in his “high-pressure, and low paying job”.

While Amazon decreased to comment, among the sources stated the hold-up was “a ripple effect of what happened with Tandav”.

Amazon just recently provided a public apology “to anyone who felt hurt” by “Tandav”, stating some objectionable scenes had actually been gotten rid of.

India, the world’s second-most populated country with 1.3 billion individuals, is an important market for Amazon and its competitors Netflix and Walt Disney Co’s Disney+ Hotstar.

Amazon creator Jeff Bezos stated at an occasion in 2015 that Prime Video was succeeding worldwide “but nowhere it’s doing better than India”.

Netflix has actually revealed 41 brand-new programs and movies for 2021 in India, versus around 30 brand-new titles launched in 2020.


Unlike movies, material on video streaming platforms presently deal with no censorship in India.

But some legislators and advocates of Prime Minister Narendra Modi’s Hindu nationalist celebration state particular programs on Amazon and Netflix promote profanity or hurt religions.

A member of the ruling celebration’s youth wing has actually made a cops grievance versus Netflix, challenging scenes in the series “A Suitable Boy” revealing a Hindu woman kissing a Muslim young boy versus the background of a Hindu temple.

Netflix is carefully tracking Amazon’s “Tandav” cases, one show business source stated.

Netflix decreased to comment.

One scene from “Tandav” gotten rid of by Amazon after release was around a phase play where an individual serving as the Hindu god Shiva looks for tips on how to increase his social networks following after somebody states Lord Ram was ending up being incredibly popular online.

Revered characters of faith have “been lampooned and portrayed in a very cheap” method, the state court judge observed while decreasing Purohit’s anticipatory bail plea.

The Supreme Court, nevertheless, offered her defense from arrest topic to her co-operation in the event.

Her legal representative stated Amazon wanted to cut more scenes from “Tandav” if preferred.

Among the most significant fallout of the debate is the increasing worry of arrests. Some manufacturers are requesting provisions in their agreements with streaming services to secure them from claims.

“It’s just too much of a risk and not worth the headache, especially if you are being threatened with jail,” a manufacturer stated.

Bollywood, streaming giants on edge as Amazon gets flak for injuring religions in India